"Oprah effect" meaning in English

{
  "forms": [
    {
      "form": "the Oprah effect",
      "tags": [
        "canonical"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {
        "def": "1"
      },
      "expansion": "the Oprah effect",
      "name": "en-proper noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "name",
  "senses": [
    {
      "categories": [
        {
          "kind": "other",
          "name": "English entries with incorrect language header",
          "parents": [
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          "source": "w"
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          "kind": "other",
          "name": "Pages with 1 entry",
          "parents": [],
          "source": "w"
        },
        {
          "kind": "other",
          "name": "Pages with entries",
          "parents": [],
          "source": "w"
        }
      ],
      "examples": [
        {
          "ref": "2016 [2008], Janice Peck, Age of Oprah: Cultural Icon for the Neoliberal Era, Routledge, →ISBN, page 224:",
          "text": "Whether the “Oprah effect” extends to influencing the outcome of a presidential race remains to be seen, but there are already signs of backlash from her audience.",
          "type": "quote"
        }
      ],
      "glosses": [
        "The large boost in sales or popularity of products and services endorsed by Oprah Winfrey on her television chat show."
      ],
      "id": "en-Oprah_effect-en-name-VSGsaIfY",
      "links": [
        [
          "boost",
          "boost"
        ],
        [
          "sales",
          "sales"
        ],
        [
          "popularity",
          "popularity"
        ]
      ],
      "raw_glosses": [
        "(informal) The large boost in sales or popularity of products and services endorsed by Oprah Winfrey on her television chat show."
      ],
      "related": [
        {
          "word": "Delia effect"
        }
      ],
      "tags": [
        "informal"
      ]
    }
  ],
  "word": "Oprah effect"
}

{
  "forms": [
    {
      "form": "the Oprah effect",
      "tags": [
        "canonical"
      ]
    }
  ],
  "head_templates": [
    {
      "args": {
        "def": "1"
      },
      "expansion": "the Oprah effect",
      "name": "en-proper noun"
    }
  ],
  "lang": "English",
  "lang_code": "en",
  "pos": "name",
  "related": [
    {
      "word": "Delia effect"
    }
  ],
  "senses": [
    {
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        "English entries with incorrect language header",
        "English eponyms",
        "English informal terms",
        "English lemmas",
        "English multiword terms",
        "English proper nouns",
        "English terms with quotations",
        "English uncountable nouns",
        "Pages with 1 entry",
        "Pages with entries"
      ],
      "examples": [
        {
          "ref": "2016 [2008], Janice Peck, Age of Oprah: Cultural Icon for the Neoliberal Era, Routledge, →ISBN, page 224:",
          "text": "Whether the “Oprah effect” extends to influencing the outcome of a presidential race remains to be seen, but there are already signs of backlash from her audience.",
          "type": "quote"
        }
      ],
      "glosses": [
        "The large boost in sales or popularity of products and services endorsed by Oprah Winfrey on her television chat show."
      ],
      "links": [
        [
          "boost",
          "boost"
        ],
        [
          "sales",
          "sales"
        ],
        [
          "popularity",
          "popularity"
        ]
      ],
      "raw_glosses": [
        "(informal) The large boost in sales or popularity of products and services endorsed by Oprah Winfrey on her television chat show."
      ],
      "tags": [
        "informal"
      ]
    }
  ],
  "word": "Oprah effect"
}